Category Archives: Fundraising

Curtain Up Christmas Market – 7 years of selling cakes for Sands!

This December Julia is once again creating delectable refreshments for sale at the Curtain Up Christmas Market. Now in its 7th year, Curtain Up was launched by a small group of actors to raise funds for a good cause (by charging an entrance fee) and provide an event for everyone to enjoy and showcase their crafts, collectables and bric-a-brac. The very first Curtain Up in 2010 donated the entrance fees to Sands; this year the entrance fees will go to Max’s Foundation, but as always the proceeds from Julia’s refreshments will benefit SEL Sands.

This year the market features over 45 stalls offering collectables, vintage clothing, bric-a-brac, crafts, glass, jewelry, cakes, preserves and more. Legendary actress Fenella Fielding is opening the market, and a surprise celebrity will draw the raffle.

Curtain Up Christmas Market. Sunday 11 December, 11am-3.30pm
St Mary Abbots Centre, Vicarage Gate, Kensington, London W8 4HN

‘5 for 5 Challenge’ – River Walks

2016 marks 5 years since our first child and only son, Petroc, was stillborn. We wanted to do something special to mark this milestone, and while deciding what found the ‘5 for 5 Challenge’. This fundraising initiative was started by bereaved parents Aoife and John in memory of their son, Seamus, who would also have been 5 this year. The similarities in their story were too strong to ignore and we decided to get involved. The challenge to do something personal around the theme of 5, while fundraising for Sands.


We challenged ourselves to 5 x 5km walks along 5 rivers in South East London. Over three weekends we walked along the Beck, the Pool, the Ravensbourne, the Quaggy and the Thames along with our daughters (3 years and 6 months old). Thanks to the generosity of our supporters we raised just over £1,200 which will be shared between Sands-UK and SEL Sands.

Liz and Jerry Pinel.

The Caspian Cup – 2016

In 2015 we decided a football tournament seemed the perfect way to celebrate our son’s birthday annually whilst raising money for good causes. This year, on August 21st, in honour of Caspian’s 2nd birthday, it felt right to donate all proceeds to SEL Sands as a thank you to the group that provided us so much support and friendship on our journey.

Held at Long Lane’s Ground and with the involvement of two football clubs, four teams played off for the Caspian Cup. With the sun shining all afternoon, an inflatable slide and goal kept the children entertained alongside a barbecue and DJ. Releasing a sea of blue balloons into the sky to remember Caspian and all of our beloved babies felt like the most fitting end to a very special day.

This year’s Cup was a huge success, raising almost £2,000 and we would like to thank all who came to share it with us and our amazing Sands friends who helped to make it so special.

Ashleigh & Jerron


Upcoming Fundraising Event – 2nd June

On Thursday, 2nd June, Sands will have an opportunity to raise funds with bucket collections at Waterloo and Liverpool Street stations. There will be two slots during the commuter hours:

  • 7am – 11am
  • 2pm – 7pm

Anyone who could be available to support the event at either station should get in touch with us and we can pass your details on to the organising team. The volunteers will simply be required to encourage commuters to donate cash to Sands and will be supplied with T-shirts (no fancy dress!).

Please let us know if you can assist.